Levi's Levi's 501 - Laundrette (Levi's 501. The Original Shrink-To-Fit Jeans.)

Advertiser	Levi Strauss & Co.(Advertiser
Brand	Levi's
Director	Roger Lyons or Tony Scott
Music	I Heard It Through The Grapevine - Marvin Gaye
Agency Producer	Jonathon Ker
Art Director	John Hegarty
Product	Levi's 501
Agency	Bartle Bogle Hegarty, London
Awards	WFA Hall of Fame Award, 2003 (Best Saga)
Biz Sector	Apparel, Fashion & Footwear
Copywriter	Barbara Noakes
Country	UK
Executive Creative Director	John Hegarty
Full Story	A guy walks into a laundrette, pours a load of stones into the washing machine, takes off his jeans t-shirt and puts them in the machine, and then sits down in nothing but his white boxer shorts while his jeans wash.
Runtime	1:00
Runtime	00:50
Sound Mix	Stereo
Spot Name	Laundrette (Levi's 501. The Original Shrink-To-Fit Jeans.)
Talent	Nick Kamen
Technical Specifications	colour - 35mm (all types)
Release date

Clipland